Most tradies assume they lose jobs because they were too expensive. But in reality, that’s not usually the problem. In Part 2 of this 3-part series, Andy and Angela unpack what’s really going on when a customer says no at the quote stage. This episode dives into the psychology behind buying decisions, why trust is built before the quote is ever sent, and how the way you show up on site can make or break the sale. If you’re attracting the right jobs but still not winning enough of them, this e...