There are many choices when it comes to purchasing cannabis products, particularly when it comes to strains. Are customers loyal to certain strain types and brands when they’re purchasing #PreRolls? To find out we looked at the repeat purchase rates, or the rate at which customers returned to the same strain type, strain name, or brand in a twelve month period in Washington.
While there is an overwhelming amount of strains available in the Pre-Roll category, we can see that customers tend to return to the types of strains and brands that they’ve previously purchased. Knowing this information can be particularly valuable when trying to target consumers with promotions for certain types of strains or brands.
Episode 981 The #TalkingHede dives into Headset’s report…
#CannabisIndustry #CannabisData #MarijuanaData #CannabisAnalytics #MarijuanaAnalytics #CannabisSalesData #MarijuanaSalesData
