<p>In this BONUS episode, I explore how Brands behave online, and the push towards seeing Brands as Human vs. the expectation that they show Humanity with their fans.</p>

We love to talk about our successes online. I think the stories of the failures behind those successes are not only more interesting, they're also more valuable. On The Successful Failure, I talk with accomplished guests as they open up about the failures that led them to the successes they are known for.