We are so excited to have Kimberly Lee Minor, the CEO/CMO of Bumbershoot, on our podcast today. Bumbershoot is a boutique consulting firm that provides cultural and market insights for brand, content, product, and customer experience. Kimberly is an author, speaker, and thought leader. She worked as the Senior Vice President at Bath & Body Works & Nine West, she was a Vice President at Talbots, along with many other positions that we are going to talk about in this episode.  http://kimberlyleeminor.com 

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