AI tools like ChatGPT, Claude, and Perplexity are changing how people find and hire home stagers — and most of the content stagers create to market themselves is completely invisible to these tools. In this episode, Heather breaks down what AI actually looks at when it decides whether your business is worth recommending, and what you can do right now to show up in those results.

In this episode:

• Why a beautiful Instagram feed does nothing for your visibility on AI tools — and what does
• The five things AI uses to evaluate whether your business is credible enough to recommend
• Why your Google Business Profile is the single highest-impact place to start
• What "brand consistency" actually means across platforms and why inconsistency costs you
• How to use written content to get in front of clients who are skipping Google entirely
• Why Google reviews are one of the most powerful AI visibility signals — and how to start getting more of them
• The priority order for tackling this without doing everything at once

Resources mentioned:

• Website design for home stagers: https://socialsavvystagers.com/website-design
• Join the Stagers Circle: https://thesocialstager.myflodesk.com/stagerscircle

Connect with Heather:

• Instagram: @socialsavvystager
• Website: socialsavvystagers.com