The So What from BCG
The So What from BCG
Boston Consulting Group BCG
Do We Need Humans Anymore in Customer Journeys?
22 minutes Posted Jun 7, 2023 at 4:00 am.
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Show notes

Customers are demanding speed and convenience in their interactions with companies. Technology, especially artificial intelligence, is often better at meeting customer needs than humans. Karen Lellouche Tordjman, leader of BCG’s customer experience work, explains how companies can combine technology and humans to create the most compelling customer journeys and touchpoints.   



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