Hawi Kefale is a Creative Director. She has worked with multiple agencies in her country Ethiopia and some of the biggest brands like Diageo-Meta Abo Brewery, Habesha Brewery, UNICEF, IOM, GIZ, Alive and Thrive, Idomie Instant Noodles to name a few.

Going down the path of the unknown as told by Josephine Obudo

The Seat Down is a conversation about the life and work of Africa's outstanding content creators.

The conversation with each creator occurs and is published simultaneously in two parts; The first part "the podcast" covers their life and how that has influenced their work while the second part "the video" is an in-depth study of their craft using some of their published work as a reference.

The show is hosted by Mark Wambui who is also a content creator from Nairobi, Kenya and the Founder of Re-tuning Cinema in Africa | RECA.