<p>Part 2 or 2, what I got RIGHT the 2nd time around in SaaS starting Leadferno. The decisions you make when starting a company can have lasting, even forever impacts on the path of the company, so getting as many right as you can matters. Let's look at the main decisions I feel I got right in starting <a href="https://leadferno.com">Leadferno</a>.</p><p>Prior: <a href="https://www.thesaasventure.com/episodes/48-what-i-got-right-wrong-the-2nd-time-around-part-1-the-wrong">Part 1 on what I got wrong</a>.</p>

50: Engagement In Your Sales Funnel

A podcast sharing the adventure of starting, growing, and running a bootstrapped SaaS company. Aaron Weiche is the founder of Leadferno, a conversion platform powered by SMS to help business capture more leads and close them faster. Each episode shares the journey of the software start-ups wins, losses, and experiences in marketing, sales, product, customers, metrics, and more.