The Ryan Holtz Show
The Ryan Holtz Show
Ryan Holtz : Entrepreneur, Speaker, AI Marketer, Podcaster
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129: President of K-Swiss, Barney Waters on The Story Behind Gary Vee’s Shoe Deal & How To Break Through & Create Opportunities For Yourself
59 minutes Posted Mar 1, 2021 at 8:48 pm.
– Barney’s love for Bourbon
– The art of The DM
– Lazy selling
– Barney Waters on ClubHouse and lack of black representation in the sneaker field
– Crypto & NFT art
– Virgin Abloh & Gary Vaynerchuk talking about Crypto art
– How to protect the brand from vulnerability
– Importance of diversity in your company and brand
– Making sure your pool of talent is diverse and truthful
– Black podcast hosts in the media industry
– Shout out to Mrs. Holtz on the podcast research
– How to stand out and take a risk ( how to put yourself on the map )
– How to give directional value and how the podcast works
– Why producing way more than you consume
– What is Barney Waters version of great marketing
– How Barney drops his pre-existing thoughts and how to keep up with the change
– What’s happening now and how to stay on top of that
– How to customize your pitch and land your dream job or career
– LIVE interview with Barney Waters
– How to play on the ego to get what you want
– The story behind Gary Vaynerchuk’s sneaker
– Why Barney decided to niche down to gain leverage on bigger brands like Nike, Adidas, and Reebok
– Pharel was the first pick for a sneaker that related to entrepreneurs
– Found me multiple ways of being different
– Be first or be the biggest
– How to differentiate yourself by being different
– The process from design to market
– How Barney classifies style and why he loves streetwear
– Why Barney had PTSD from 2020
– Barney gives Ryan a shout out on Ryan’s interview style
– Why Barney thinks podcasting and interviewing is tough
– Jordan Harbingers podcast research tips on #CeosWearSneakers
– Barney’s thoughts on working with YG
– Barney not listening to the album and doing research
–  Why barney deletes any message that starts with a sales pitch
– How to land big-name guests on your podcast
– Barney Waters inspiration behind Ceo’s wear sneakers and why he loves new media
– Why Barney created a podcast studio
– How to break through and create opportunities
– Ryan’s LOVE for being A Father
– What Barney says to his kids
– What can I do for Barney
– Why Ryan should take Nike off the wall haha
– Barney outro for Ryan Holtz Show Podcast
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59:07
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Show notes
How did Gary Vaynerchuk get his own shoe? K-Swiss President, Barney Waters drops by the show to talk about that AND how you can create your own opportunity by doing a few specific things! This episode is packed with loads of motivational, practical, and educational content mixed with a ton of laughs and even better vibes! I feel fortunate to have Barney come and bestow his sneaker wisdom and business knowledge to you and all of us here at #TeamHoltz. I am very proud to bring this episode to you! Enjoy and let me know what you think!
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Show Notes
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