John Ladley and Mark Cooper welcome you to Rock Bottom. We recognize that the last thing the world needs is another podcast, but we aim to make this one different. We are going to take apart the data industry and have fun doing it. It seems that many companies aren’t taking data and analytics very seriously either, so maybe we’ll fit right in. We’re all at rock bottom, but at the end of each episode everyone technical and everyone non-technical will take away some nugget of information that will allow them to take one step forward. The journey starts today...