The Rich Roll Podcast
The Rich Roll Podcast
Rich Roll
Keep Evolving: Julie Piatt Returns
1 hour 42 minutes Posted Sep 4, 2019 at 5:15 pm.
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“The heart is the divine mind, not the brain”

Julie Piatt

Has it really been a full year since Julie appeared on the podcast?

Well that's just not right.

So today marks the latest installment in my ongoing series of ponderous mind melds with my wife and in-house spiritual guru, the wise and ethereal Julie Piatt, aka SriMati.

Longtime listeners are well acquainted with my better half. For those newer to the show, Julie is many things — the bestselling author of three vegan cookbooks. An accomplished yogi, healer, musician, and mom to four children. The host of the For The Life of Me podcast. And the master of Water Tiger, her online spiritual community where she muses on all matters metaphysical.

Julie has a lot to say. And this time it's personal.

This conversation opens with a wide-ranging discussion wherein we take stock of our marriage. Discuss the next evolution of our two-decade relationship. And share our collective experiences to explore relationship fulfillment in general.

We talk about low moments – my relapse (almost 8 years ago), grief, rebirth, and divorce. We discuss creativity and taking responsibility for our personal connections. We recap our recent retreat in Italy. And we conclude by diving into Julie’s current obsessions — her For The Life of Me podcast and quickly growing online spiritual community, Water Tiger.

And we conclude with a very big announcement.

Let me set the stage. As many of you know, Julie spent years devoted to mastering the art of plant-based cheese. That journey birthed This Cheese Is Nuts, her groundbreaking cookbook primer on all things non-dairy. In the years since that book's publication, she continued to iterate on her recipes, taking her creations next level.

The privileged few who have tested her achievements know very well just how insanely delicious it is. People literally freak out. Chances are you've even heard a few on mic raves from many a former podcast guest — Julie's favorite taste testers.

The response has been so unanimously positive, she spent the last year assembling the pieces to create her very own direct-to-consumer artisanal plant-based cheese line.

It's called SriMu. It's launching in mid-November 2019. And she is proud to announce that she is currently taking pre-orders.

Unlike anything else in the current marketplace, SriMu artisanal “not cheese” is the next evolution of non-dairy delights. Vegan, paleo, dairy-free, gluten-free and made with mostly organic ingredients, it's a super-charged, divine offering beautifully packaged in a subscription box. When you sign up, you’ll get three different tiers of extraordinary, next-level plant-based cheese delivered directly to your home on a monthly basis.

I am super proud of Julie's manifestation. It's going to be huge. I know you're going to love it. And I wanted my podcast tribe to have the very first opportunity to try what I've been (semi-secretly) enjoying for the last year.

To learn more and place your order, visit

Now, on to the podcast. The visually inclined can watch it all go down on YouTube. And as always, the episode is available on Apple Podcasts and

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