The RevOps Review
The RevOps Review
Cognism
RevOps for Dual GTM Motions: AI, PLG, and the Tenacity Advantage with Alex Kean of Merge
18 minutes Posted Oct 10, 2025 at 6:00 am.
0:00
18:58
Download MP3
Show notes

Jeff sits down with Alex Kean, Director of Revenue Operations at Merge, to explore what it really takes to run RevOps across two go-to-market motions, enterprise sales and a new PLG product launch.

Alex unpacks how his lean RevOps team supports Merge’s sales-led engine while prepping for a parallel PLG motion, without breaking existing systems. He shares how his team is leveraging AI and agentic workflows for internal use, including customer health summaries and Slack-ready exec dashboards.