Our guest is Brit Gilmore, President of The Giving Keys, a pay-it-forward jewelry company based in Los Angeles. In this episode, Brit traces her roots as an aspiring leader seeking a way to merge her passion for serving people experiencing homelessness with her natural interest in fashion and design.

Brit now leads The Giving Keys, a jewelry company providing employment for people who are transitioning out of homelessness in L.A. County. Wearers are encouraged to draw inspiration from the word stamped on their key, then pass the key on to another person who needs to claim that word for themselves.

Brit and Andy discuss the challenges and benefits of competing in a fast-moving retail marketplace while committed to manufacturing locally. They also talk about journaling, condensed symbols, cherishing family, bad social enterprise products, redemptive non-compete letters, and the importance of superfluous things.