The local election has been largely hailed as a victory for the Conservatives and SNP. Special guests Inflect Partners founder Emily Wallace and Cicero/AMO associate director Sonia Khan discuss why the Conservative's campaign is resonating and what next for Labour. PRWeek UK editor John Harrington & news editor Arvind Hickman look at why the M&A market in PR firms is heating up, and the results of a study into what journalists think about PR.