Want to secure a celeb as a brand ambassador? It's a talent agent you'll need to chat with so you should understand how to work with them. In this episode, Corey Cooper, founder of <a href="https://www.instagram.com/ccandco.love/">CC &amp; Co</a>., joins me to discuss the benefits of aligning a brand with a celeb and what information talent agents require from a PR. Plus, he sheds some light as to why providing a contra product or experience often just isn't good enough.
You'll find a summary of the information featured in this episode here: <a href="https://www.theprpod.com/post/talent-agents">https://www.theprpod.com/post/talent-agents</a>&nbsp;<a href="https://www.theprpod.com/" rel="payment">Find tips from each episode here: https://www.theprpod.com/</a>See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

Creating a PR strategy

The essential public relations podcast for budding PR professionals. Bringing you expert tips for working in PR and finding your niche.
Each episode I chat to top PR specialists and industry insiders to provide practical advice on mastering common PR tasks, guidance on career development as well as insight into the PR industry. Hosted by Brooke Burns and featuring a collection of clever peeps. www.theprpod.com&nbsp;