The PPW Podcast
The PPW Podcast
Online Marketplaces Group
Why Aren’t Real Estate Portals Embracing Search Innovation? With Taha Dar, CEO of SearchSmartly
51 minutes Posted Sep 30, 2025 at 3:45 am.
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Ed and Simon are joined by SearchSmartly CEO, Taha Dar to discuss the Portal Standards Report 2025. They explore the current state of real estate portals, the importance of data and technology adoption, and the need for features like commute time search. The conversation delves into the challenges faced by portals in integrating new technologies, the role of AI in property search, and the cultural attitudes within real estate companies. Taha shares insights on how SearchSmartly can assist portals in their innovation journey, emphasising the importance of user-centric features.Read the report here: https://mailchi.mp/onlinemarketplaces/portal-standards-2025