] How her time at Groupon helped her to understand online marketplaces and ecommerce[8:37] - How the company’s “FACE values” (fearlessness, authenticity, cooperation, and empowerment) have become a part of its DNA[12:28] - Why her time in New Orleans after Hurricane Katrina taught her the power of staying true to who you are[18:10] - How a deep emotional connection can create brands that “punch above their weight class”