On this episode of #ThePlaybook, Eric Tosi, Chief Marketing Officer for the Vegas Golden Knights, shares his insights on:
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] How the “Vegas Born” campaign during the team’s first season supported their run to the Stanley Cup Finals

] What it was like launching the first professional sports franchise in the City of Las Vegas

] Why working for an expansion franchise enables them to take more risks and be more innovative

] How the Golden Knights are working to stay on the cutting edge of Las Vegas sports

Want to Reach Your Goals Faster?

Welcome to The Playbook, hosted by entrepreneur, CEO, author and keynote speaker David Meltzer. On the podcast you’ll find a mix of interviews, Q&amp;A, fireside chats, keynotes, and exclusive conversations with the most influential CEO’s, sports icons, and successful entrepreneurs who share their personal and professional play-by-play of the “what”, “why”, and “how” to achieve anything you set your mind to.