Episode Description: You’ve probably been told to “just push harder” when things aren’t working. But the truth is, more effort applied to misaligned beliefs, emotions, and identities doesn’t create breakthroughs… it actually amplifies the struggle. In this episode, Brad dives deep into why willpower is only a short-term fix, how resistance forms when you force success, and the simple shift that makes work feel inspiring instead of exhausting. If you’ve ever felt like you’re running in quicksa...