For arts organizations, the vast majority of your audience is not subscribers and donors; over 90% of your patrons are the ones who come and go, never to engage with another performance again. How can arts administrators capture that large segment of their audience base and stop the churn? Redesign the user experience. This episode, Aubrey talks with UX and product designer, Linda Hsieh Logston. She shares five steps to applying UX design to arts management.&nbsp;The Offstage Mic is made possible by <a href="https://artelize.com/performing-arts-venues-saas" rel="noopener noreferrer" target="_blank">Artelize</a>: their Audience Retention Dashboard is the one-stop place to access your audience data across every important metric. And also by <a href="https://annualfundtoolkit.com/" rel="noopener noreferrer" target="_blank">Annual Fund Toolkit</a>: they’ve built a support system to help grow your donor community and major gift pipeline.

How to Level Up Operations at Your Arts Organization

Arts and culture is a big business—a $1.02 trillion sector whose 100,000+ organizations serve almost every community in the nation.

This podcast is about running that business: how to grow audiences, develop high performing teams and leaders, get younger attendees in the seats and on the donor rolls, apply strategies working in other sectors, and generate millions more dollars in revenue, all in order to serve the mission and flourish in a changing world.

Hosted by “the Steve Jobs of classical music” (Observer) and "Sheryl Sandberg of the Symphony" (LA Review of Books), in each episode Aubrey Bergauer discusses the offstage work of arts organizations and the administrators, artists, and board members who make them run.

Subscribe, download, and listen right here.