The Neuro Experience
The Neuro Experience
Louisa Nicola
Growing $20,000-a-Gram Medicine in a Warehouse | Sam Bertram
1 hour 5 minutes Posted Jul 14, 2026 at 1:35 pm.
– Cold open: bold claims & who is Sam Bertram
– Why vertical farms collapse (Bowery) & how OnePointOne survived
– The number that started it all: 1.1 billion malnourished
– Why micronutrient deficiency is the real killer
– What OnePointOne actually is: "a box that grows plants"
– Training plants with light & water to boost nutrients
– Closing the loop: food matched to your body's data
– The plan for 1,000 farms & the AutoStore partnership
– Plant biology 101: growing with no soil, no sun
– The robots — and why humans are still essential
– Pesticides, washing produce & disease clusters
– Beet greens for cancer patients & the Whole Foods deal
– A 13-person company run on AI
– The 15-day crop & cracking the cost code
– Biology vs. software: what really makes it work
– Humanoid robots, ~5 years away
– Why raise $80M and not $500M
– What they do to a plant that nature never would
– Expanding crops: strawberries, cannabis, mushrooms
– Growing food & materials in space (Elon, text back)
– Personalized food grown from your blood test
– Food as medicine & the truth about Western medicine
– Sam's mystery illness: 8 years without exercise
– Plants as medicine — who "fed and dosed" the world?
– Manufacturing pharmaceutical molecules inside plants
– Replicating $30–40k drugs cheaply (Rituximab, Lecanemab)
– Why the Middle East may beat the US, RFK Jr & MAHA
– Genetics, cancer & the healthy 80–90%
– Taste: beating junk food at its own game
– Why good food got so expensive (money printing)
– A world without hunger — how far away?
– Tasting the farm: microgreens, bok choy, mizuna & kale
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Show notes
"Everyone gets cancer five times a day — your body already knows how to take care of it."
Sam Bertram is the co-founder and CEO of OnePointOne, the vertical-farming company behind the Willo brand. With his brother John (CTO), Sam is building fully automated indoor farms — powered by AutoStore robotics, AI, and precision LED light — that grow nutrient-dense produce in about 15 days, with no soil and no sunlight. But the vision goes far beyond salad: using plants as living factories to manufacture pharmaceutical-grade molecules (like monoclonal antibodies) at a fraction of today's cost, and eventually "closing the loop" on human nutrition — food grown to your own blood work.
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I’m Louisa Nicola - clinical neurophysiologist - Alzheimer’s prevention specialist - founder of Neuro Athletics.
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