The Near Memo
The Near Memo
Greg Sterling, Mike Blumenthal & David Mihm
Tactics for Building a Local Brand in the Age of AI Search — An Agency Panel
55 minutes Posted Aug 14, 2026 at 2:00 pm.
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Send us Fan Mail Four agency operators join Greg Sterling and Mike Blumenthal to close out the Near Memo brand-building series: Paula French (Search Influence), Joy Hawkins (Sterling Sky), Andrew Shotland (Local SEO Guide), and Matt McGee (SEO Savvy Agent). It's a tactics-first conversation about what "brand" means for a local business now that AI Overviews, LSAs, and ads have squeezed organic off the first screen. The panel gets specific: a startup's AI visibility jumping ~400% in a week of...