Link:
https://www.bloomberg.com/diversity-inclusion/blog/top-10-things-everyone-know-women-consumers/
https://solutions.naifa.org/majority-of-women-now-responsible-for-household-finances
https://www.forbes.com/sites/megangorman/2018/09/09/millennial-women-are-poised-to-be-the-most-financially-independent-women-in-history/#2b611b861d52