053: Mark Sanborn from The Mindfluence Revolution

The Mindfluence Revolution

Matthew Norton

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053: Mark Sanborn

35 minutes Posted Mar 9, 2016 at 10:30 am.

] Mark talks about the first Fred he has ever met.

] Fred impressed Mark so much that he wrote a book about him titled: The Fred Factor.

] The premise to Mark's book is that nobody can prevent you from being extraordinary.

] Everybody makes a difference. The only question is what kind of difference?

] Sometimes passion isn't enough. You need to have a process on how you get things done.

] We can create a transaction and then turn it into a connection with other people. Mark explains further.

] The ability for your employees to connect with others is what builds customer loyalty.

] You can add value to anything you do and it won't cost you a dime.

] Customers need three As: Attention, Acknowledgment, and Action.

] What are you doing differently from everyone else?

] Now that you are successful, are you still having fun?

] Methods that worked 20 years ago, might not work today. You have to constantly reinvent yourself.

] Although reflection is difficult, it needs to happen in order for you to grow.

] Mark has learned a lot from just sitting down at a bar and talking to bartenders.

] Closing thoughts: always ask, 'How can I help?'

] Mark blogs weekly and provides a lot of information for free. Visit his website for more!

] Challenge of the week: pay greater attention on how you interact with your team/clients/family and be more present with each person.

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Mark Sanborn is the author of The Fred Factor, both a NY Times and Wall Street Journal bestseller. Fred was a mailman in Mark's neighborhood who took what others considered a simple and boring task and made it extraordinary. Mark learned four important principles from Fred that he shares with us in today's episode with Dr. Matthew.

Key Takeaways:

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Mentioned in This Episode:

http://www.mindfluencerevolution.com/

http://www.marksanborn.com/

The Fred Factor by Mark Sanborn

Fred 2.0 by Mark Sanborn

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