Leadership is influence. In this episode, Dr. Matthew Norton and Bruce Hurley discuss:The value of Raving Fan relationshipsHow influence leads to changeThe Trust LadderPersuasion vs. InfluenceHigher level approaches to interactionThe rule of reciprocity4 Powerful words to close conversationsDon't forget to stick around for the Mindfluence Revolution Success Challenge the WeekDid you enjoy the show? Let us know in the comments section below and share with others who might enjoy as well!We would also be grateful for a rating & review in iTunes - it will help others find this great content!