Trust in CEOs is low. Purpose-driven business is lacking. The audience is in control. In a world where, power does not necessarily mean influence how should business leaders respond?

Episode 3: Creativity in the digital age – Rahaf Harfoush & Aaron Reynolds

The Middle is all about what happens when public relations, journalism and marketing meet. We go behind the scenes to talk about telling (and selling) stories to evolving audiences. The Middle brings together innovative thinkers from all sides of media. Trading notes. Straight up. The Middle is produced by Edelman Canada and recorded in Toronto.