Customer Experience University - Winning Loyalty & Engagement One Customer at a Time
Customer Experience University - Winning Loyalty & Engagement One Customer at a Time
Dr. Joseph A. Michelli
Baking customer loyalty into your overall business strategy
2 minutes Posted Jul 27, 2012 at 9:51 pm.
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Show notes
Dr. Michelli integrates customer loyalty with Porter's 5 forces model of business strategy in this week's podcast.  In so doing, he helps you see the role of client engagement in defending against threats and creating business opportunities.