The Marketer's Edge
The Marketer's Edge
Mark Sneider
The Marketer's Edge Interview Angela Campagnoni, the North American Brand Director for Elita Intimates, based out of Canada.
44 minutes Posted Nov 3, 2022 at 3:00 pm.
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What We Discussed:

In today's interview with Angela, we discussed a wide variety of issues:

  • Why Angela decided to pursue a career in fashion and design.
  • The positive changes she has seen in the industry over the last few years and where she sees the industry going 3-5 years out.
  • Her founding of Atlantic Fashion Week and what gaps she saw in the market that warranted its creation.
  • How she stays on top of the latest trends in the industry and advice she'd give to any marketer (in any industry) looking to do the same.
  • Her work as an accomplished Children’s author of the book "I Want To See My Papa", a book meant to help children deal with loss and grief.
  • Any advice Angela would give to marketers thinking about bringing a new agency on board.
  • And lastly, if an agency was trying to knock down Angela's door and attempting to win business from her, what advice she would give them.

Thanks Angela for a great interview!