<p>In today’s interview with Jerry, we discussed a wide variety of issues:</p><ul><li>How a brand like Hommati captures the attention of agents and home buyers?</li><li>What makes Hommati different from the other franchise businesses Jerry has run.</li><li>The common threads that carry through all of the franchise businesses he’s owned and run.</li><li>Advice he’d give to a fellow budding entrepreneur looking to start a franchise business?</li><li>Jerry’s predictions on the state of real estate sales?</li><li>What Jerry sees as the advantages and disadvantages of in-house versus bringing in an agency?</li><li>Advice Jerry would give to marketers thinking about bringing a new agency on board?</li><li>And lastly, if an agency was trying to knock down Jerrry’s door and attempting to win business from him, the advice he’d give them.</li></ul><p>Thanks Jerry Clum for a great interview!</p>

The Marketer's Edge Interview with Matt Romkey of Mercy College of Health Sciences in Iowa

Insightful interviews with senior level marketing executives to help them better their approach to marketing their own business and to give agencies more informed perspective into the marketing world so they can improve their chances of winning new business.