Most manufacturers are good at planning a product and good at planning a project. Where launches fall apart is everything in between. Founder and principal of True North PMP Consulting, Richard Broo, will tell you that operations, quality, logistics and finance get left out of the room until it's too late. By the time manufacturing hears about a launch, the line's already booked out for months. In this episode, we dig into what Richard calls governance: getting every function aligned from day one, before anybody flips the switch. You'll hear why growth amplifies whatever's already broken, how to spot a project drifting off track while you can still fix it, and what it looks like when a team gets it right. Along the way, Richard shares real turnaround stories from decades in plastics, medical packaging and industrial manufacturing.