The Maker's Playbook
The Maker's Playbook
Rebecca Ickes Carra
Ep 707: Scaling a Pottery Business with Sarah Wolf (Part Two!)
33 minutes Posted Dec 5, 2025 at 4:00 pm.
Part Two
Navigating Economic Challenges
The Value of Networking and Long-Term Strategy
Current Business Operations and Team Structure
Production Processes and Team Flexibility
Marketing, Branding, and Surviving Economic Dips
Future Plans and Final Thoughts
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Show notes
Send us Fan Mail Building a team is one thing—but how do you actually run a production ceramics studio day-to-day without losing the handmade quality that makes your work special? In this second part of my conversation with Sarah Wolf of Wolf Ceramics, we dig into the operational realities of running an eight-person studio. Sarah breaks down weekly production rhythms, why cross-training her team across multiple tasks creates both flexibility and ownership, and the strategic decision to invest...