If you're flat-out scared to stop chasing every advertising and social media opportunity, but you're also exhausted from keeping up with the constant changes, you need to hear this episode. Today, I'm sharing five popular marketing tactics I don't use to market my own business. Trust me, you'll be surprised by what I don't do. I hope it gives you the freedom to "cut the fat" from your own marketing task list and simply focus on what has actually been proven to bring you new clients.