The IT Factor Podcast
The IT Factor Podcast
Jermey Robinson, Happy Accidents Media
JOIRDYN SMITH , Love for basketball, fashion designer, and impacting other through her works.
16 minutes Posted May 31, 2025 at 1:00 pm.
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In this week's inspiring episode, we sit down with Joirdyn Smith — aka @joebucketesss — a standout student-athlete at Clark Atlanta University. As a rising star on the CAU women’s basketball team and a passionate fashion major, Joirdyn is not only chasing wins on the court, but also designing her own lane off it.

We talk about her decision to attend an HBCU, her love for the game, and her bold vision of becoming a wardrobe designer for pro athletes and everyday people. Through her brand Styled Jo Fit, she’s aiming to blend athletic excellence with innovative fashion — all while impacting lives and shifting culture.

Joirdyn shares how she plans to bring a championship mindset to Clark Atlanta University’s program and how she’s staying true to herself while building something greater than just a brand — a movement.


Subscribe, like, and tap in as Joirdyn shows us what it means to walk (and hoop) in purpose. 🏀