When Arisa Katayama had her daughter in LA during COVID, she did what most first-time moms do: focused on the birth and the baby, not herself. Then the fourth trimester hit. Sleep-deprived, still breastfeeding late into the night, she kept opening a half-empty fridge filled with leftovers and frozen pizza, realizing there was nothing truly nourishing or postpartum-safe for her. That moment became the seed for For Her by Arisa, a Japanese-born brand now launching in the U.S. with postpartum re...