This episode starts off at a familiar junction for many podcasters - the Grand Chasm between you and your listeners. You know they’re there, and you know they’re listening, but you don’t have direct access to them… until they become Subscribers. In this Stage of The Listener Lifecycle, Chris explains how to convert Followers to Subscribers, the upside to creating audience portability, and why knowing your audience is the key to successfully monetizing your podcast.  Show Notes: We find Chris at the Grand Chasm in Podcasting, where he introduces the bridge that gives you direct access to your listeners - The Subscriber Stage

What are the different types of Subscribers?

How to add value for your Subscribers

Why the changes at Twitter speak to the importance of building a portable audience

How subscribers translate to revenue, and why it’s critical to know your audience