The How of Business - How to start, run & grow a small business.
The How of Business - How to start, run & grow a small business.
Henry Lopez
The HOW of Business is a weekly show for aspiring Entrepreneurs and existing Small Business Owners. If you are looking for actionable advice, tips and techniques on how to start, run and grow your small business, this is the podcast for you! In each episode we either discuss a business topic, or interview an existing business owner or business service provider. Our episodes are about 30 to 45 minutes in length, and are hosted by Henry Lopez who shares the knowledge and experience he has acquired over his corporate and entrepreneurial careers. We will release a new episode every week on Monday mornings.
389: Entrepreneurial Operating System with Kelly Knight
Intro to the Entrepreneurial Operating System (EOS) with Kelly Knight, President & Integrator of EOS Worldwide. Whether you are an established small business in need of the infrastructure to support your growth, or you are planning to start your first business, on this episode Kelly and Henry discuss a methodology and platform that has been implemented by tens of thousands of business leaders – the Entrepreneurial Operating System or EOS. Henry Lopez is the host of The How of Business podcast.
Sep 13
46 min
388: Your Avatar
How to create your small business Avatar profile, a personification of your ideal client or customer, with Henry Lopez. Henry is a serial entrepreneur, small business coach, and host of The How of Business podcast. On this episode Henry focuses on helping you create your target Avatar profile, and he explains why it's important to clearly define the one Avatar for your small business. What is an Avatar?
Sep 9
20 min
387: Launching Creator Nova with Mark Fleming
Launching the Creator Nova Marketplace with Mark Fleming. Mark’s entrepreneur journey, the launching of Creator Nova – a marketplace empowering brand influencers to launch their own beauty brands – and how influencers can leverage this platform to tap into the huge market for creator-led beauty brands. Mark is an entrepreneur and co-founder and CEO of Creator Nova - Creator Nova is the marketplace empowering entrepreneurial influencers to launch beauty brands, simply and swiftly. Henry Lopez is the h
Aug 30
55 min
386: Federal Government Contracts with Kizzy Parks
Federal Government Contracts – how service-based small businesses can find and land government contracts with Kizzy Parks. Kizzy is the founder of K. Parks Consulting (KPC), and she recently launched GovConWinners to help service-based small business owners learn how to win profitable government contracts. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is the podcast for small business and entrepreneurs.
Aug 23
45 min
385: Connect for Life with John Humphrey
How to network and connect for life to grow your business with John Humphrey. How can you developed long-term connections that help you win more opportunities and grow your small business? John is the author of the recently released book, “Connect for Life: Network your Personal Brand and WIN”. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The best show for small business owners and entrepreneurs.
Aug 16
55 min
384: Selling iTopIt
Selling iTopIt with Henry & David - why and how we sold our iTopIt frozen yogurt shop, after 10 years of profitable operations. Co-owners and business partners Henry Lopez and David Begin discuss the origins of this small business, what they did well and what could have been improved, and why they decided to sell this profitable business. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business.
Aug 9
57 min
383: Referrals
How to get more referrals, including when and how to ask for them, to grow your small business with serial entrepreneur Henry Lopez. Henry focuses on the topic of small business Referrals. Why are they so critical to the growth of your small business, how to ask for referrals, and how to encourage your best clients and customers to refer you to their friends and family. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business.
Aug 2
30 min
382: Business Plans
How to create an effective small business plan to help you develop and launch your small business, with Henry Lopez. Henry is a serial entrepreneur, small business coach, and host of The How of Business podcast. Do you need a business plan? What should you include in the plan? Who is your business plan for? How do you go about completing a small business plan? Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business.
Jul 26
41 min
381: Surviving a Start-Up with Steven Hoffman
How to survive a small business start-up, and avoid some of the common mistakes, with entrepreneur Steve Hoffman. Steve is the Captain & CEO of Founders Space, one of the world’s leading startup accelerators. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)
Jul 19
48 min
380: Social Selling on LinkedIn with Bill McCormack
Social Selling on LinkedIn for B2B connections with Bill McCormack. How to connect and build authentic relationships on LinkedIn. Bill is the Chief Sales Officer, LinkedIn Sales Trainer and Social Selling Trainer at Social Sales Link – they help people convert connections to conversations through the power of LinkedIn. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast.
Jul 12
41 min
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