This episode of The Happy Writer talks about self promotion, which if often an uncomfortable subject for writers. Some do too much, others do too little. But how do you know which is which?
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The Happy Writer 73: Returns on Amazon

If you're selfpublishing or interested in self-publishing, but you want to enjoy it, get off the hamster wheel of fast production or piling money into ads, this is the place to be.
I've been self-publishing since 2011 and have made a stable income at it while jumping on new platforms I liked, but staying off the ones I considered a time suck.
I'll be talking about things like: do you really need to spend so much time on social media? How can you set up passive advertising? How do you diagnose what you need to improve?
I sell fiction, nothing else. This podcast is for fun.