How much is a fish worth? Most anglers would immediately default to answering that question based on what the cost of that fish sells at market. The real answer, however, is much more complex! In this engaging and informative seminar, Dr Ben Meadows of the University of Alabama at Birmingham provides viewers an in-depth look into the economics of catch & release fishing. Using striped bass as a case study, Meadows engages listeners with relatable prose that helps dispel many of the myths of fisheries economics and provides a better understanding of how we should value the fish we all love.