Sarah Cole is the President & CEO of Glazer Children’s Museum in Tampa, FL. The way that Sarah describes what the experience is like at Glazer might not sound like she’s describing a traditional museum. In fact, Sarah emphasizes the importance and the power of play, and how critical it is children’s learning. And with a core demographic of children between the ages of 3-8, Glazer helps to facilitate the experience of learning through play, so that when guests leave, they don’t just talk about the information that they learned, but take the skills developed with them far beyond their experience at the museum and weave it into their growth and development. Sarah also shares how she was able to provide support for the Glazer team throughout the pandemic, by demonstrating empathy for both staff and guests. And when asked to share her guest experience philosophy, Sarah emphasizes that you should treat your guests as if it is the only time that you are going to see them, which is why it is so important to have a guest mentality.