You'd never think that a motorbike zooming through a crowded Asian market would offer a profound marketing lesson (or any kind of lesson for that matter, beyond 'don't ride motorbikes through the market'), yet...during a trip round Vietnam, Al experienced all kinds of weird and wonderful sights/sounds/smells/noises......and realised a number of these provide valuable marketing insights for us back home. Episode 11 of The Grumpy Marketers is called '3 Marketing Lessons From The Streets of Hanoi'.