Show notes
Forget everything you know about social media. In this chat with entrepreneur, community builder and my personal Instagram fairy god-mother - Charmaine Jennings - we discuss the "social" in social media and how to build your personal brand or your business through meaningful and dynamic strategies (you probably haven't tried before). SKIP AHEAD: 03:35 - Social media as a platform for authenticity 06:42 - Finding your voice online 08:29 - “We don’t own social media” 10:06 - How to define “success” on social media 12:04 - Social media platforms keeps changing, how do we keep up? 13:52 - The most underrated benefit of social media 14:23 - A word on engagement 15:55 - Everyone with a social media account should do this right now! 16:51 - You CANNOT target everyone, you CANNOT please everyone 18:55 - Let’s talk about entrepreneurship 23:55 - Biggest lesson in business 25:51 - Navigating the business world in a Black body 28:41 - What do you want your legacy to be 32:54 - Two things you should be doing with your social media platform Listen, comment and then share with a friend! For context, this interview was conducted during the Coronavirus pandemic of 2020/1
