The Ginni Show
The Ginni Show
Ginni Saraswati
Making It vs. Keeping It: Shaahin Cheyene on Wealth, Grit, and Legacy
42 minutes Posted Sep 10, 2025 at 1:00 pm.
How sleeping behind nightclub speakers led to a billion-dollar idea
Why hunger and grit can’t be taught
The two parts of money: making it and keeping it
The single factor more powerful than talent or performance
The #1 trap entrepreneurs fall into when trying to scale
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42:20
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Show notes
What would you do if you had nothing else to lose?
Sometimes rock bottom isn’t the end. It’s actually the beginning. When survival is your only option, grit, creativity, and perspective can turn even the harshest circumstances into opportunity.
This conversation will reveal why resilience and adaptability often matter more than getting everything right. 
What You’ll Learn:
Today, Ginni welcomes Shaahin Cheyene, entrepreneur, author of Billion: How I Became King of the Thrill Pill Cult, Amazon thought leader, and founder of Podcast Cola. 
You’ll learn why grit and hunger can’t be faked, how Shaahin rebuilt his wealth after losing it all, and what legacy means when you think in centuries instead of years. You’ll see how perspective can transform setbacks into stepping stones and why the ability to pivot is every entrepreneur’s hidden advantage. 
Connect with Shaahin Cheyene:
Website: https://www.shaahincheyenne.com/
Instagram: https://www.instagram.com/shaahincheyene/
X: https://x.com/shaahincheyene
Connect with Ginni:
Website: https://ginnisaraswati.com/
Instagram: https://www.instagram.com/theginnishow/
LinkedIn: https://www.linkedin.com/in/ginnisaraswati
Ginni Media: www.ginnimedia.com
Got a great show topic idea? A guest you’d love to see on the Ginni Show? Tell us about it: (844) 543-1772