Show notes
Episode Summary:In this episode of The Future-Ready Advisor, host Sam Sivarajan welcomes Merle van den Akker, an active voice in behavioral finance. Broadcasting from Sydney, Merle provides a detailed exploration of how deep-seated human behaviors and biases affect financial decision-making. With her extensive background in behavioral science, she offers a treasure trove of insights that can revolutionize the way financial advisors interact with and advise their clients.Key Quote from the Episode [6:05]:"No, it is very, very recent. That's why I get this question all the time. People are intrigued by the evolving role of a behavioral science manager." - MerleTopics discussed in this episode:Understanding Behavioral Biases [7:43]Superannuation Insights from Australia [9:28]Impact of Financial Nudges [15:39]Future of Financial Advice Amidst AI Integration [33:10]Resources mentioned in this episode:Money on the Mind Blog [49:19]LinkedIn Profile of Merle van den Akker [49:50]Episode transcript: Access the full transcript for the whole conversation on the growing role for behavioural finance in financial services.Subscribe to the Podcast: Stay updated with The Future-Ready Advisor by subscribing on your favorite podcast platform.Follow Sam on Social Media: Engage with ongoing discussions on Sam's LinkedIn.Visit the Website: For further insights and episodes, check out www.samsivarajan.com.



