Shop Talk shares an article from Fortune that predicts someone’s socio-economic status based on cars in the driveway. Caught My Eye reveals the origin of Project Runway’s star, Tim Gunn’s famous phrase, “Make it work.” Also, an optician is arrested for offering free eyecare and glasses for sex-male or female! John Harvey Kellogg of cornflakes fame is our Business Birthday. We’re all business. Except when we’re not.