The First Customer
The First Customer
Jay Aigner
The First Customer - Owning the Backend Instead of Renting It with Founder Matt Cullerton
33 minutes Posted Feb 25, 2026 at 2:00 pm.
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Show notes
In this episode, I was lucky enough to interview Matt Cullerton, founder of Mavric Tech and creator of Apso. Matt reflects on growing up in Reston, Virginia, early lessons from working in restaurants, and his first venture — an independent music label launched while working at Northrop Grumman. From navigating the volatility of the music industry — including brushes with artists like Diplo — Matt shares how those formative experiences shaped his resilience and people-first mindset. Matt...