Know your customer persona! You need to know who you are going after and how to communicate with them. 
In order to nurture your leads and close them know who they are.

Sellers vs Closers | EP11

This Podcast is hosted by Shawn Greenway (CEO of BrandLyft Marketing). Each week we will cover tips, tools, and information to help grow different areas of your business and your life. We will have Special Guests from time to time that are experts in their industry to share with us their real successes and real failures. There will be No Fluff on this show. The extra mile is something everyone should strive for.