The Elastic Brand
The Elastic Brand
Elizabeth Elcoate
S1 Ep 6 - Michael Bierut on the process behind and the reaction to the redesign of the Slack logo
57 minutes Posted Mar 15, 2019 at 1:23 pm.
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Show notes
Today I am honoured to have as my guest Michael Bierut of Pentagram New York. Michael and I discuss Pentagram's process behind the recent redesign of Slack's identity, the reaction of the design industry, Michael's involvement in the design of Hillary Clinton's 2016 Presidential Campaign logo, the power and passivity of a logo and the beauty of design and symbols.