Undertone's CTV chief Todd Cohen sits down with reporter Hannah Bowler to talk all things QR codes and offers best practices for integrating QR codes into TV ad campaigns.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Inside Go Compare's Love/Hate Relationship With Top TV Mascot Gio Compario

John and Hannah return for series two of The Drum's TV Talks. In this series we catch up with top TV buyers, adtech execs and media owners to find out all the new ways brands can advertise on TV from the traditional ad spot to the funkiest branded content. Hosted on Acast. See acast.com/privacy for more information.