<p><span>Carly Moulton is a Communications Manager at Zapier. In this episode, we talk about how Zapier reframed its press coverage during the pandemic from being about remote work to automation; what data drive pr is, and how TikTok has become a thriving marketing channel for them.</span></p>

We're Rooted in Empathy and Diverse Collaboration

This isn&#39;t another C-Suite, &#34;future of the industry&#34; pontification podcast. The Drip talks with the people doing the work. These are strategic and tactical conversations about marketing and communications from professionals with the titles of Manager, Director, and Vice President. We get into how to best pitch the media, create content, and distribute across internal and external channels. You&#39;ll hear from the individuals driving brand and employee engagement at the hottest startups and the world&#39;s biggest companies.The Drip: Caffeinate Your Campaigns.