<p>Mitchell Rubenstein is a Senior Manager of Corporate Communications at Capital One. He currently leads PR efforts for Capital One&#39;s consumer auto business, including Capital One Auto Navigator. In this episode we talk about how original research can be leveraged for both earned and owned media and non traditional ways to maximize the value of the data.</p>

Be Real, Not a Robot

This isn&#39;t another C-Suite, &#34;future of the industry&#34; pontification podcast. The Drip talks with the people doing the work. These are strategic and tactical conversations about marketing and communications from professionals with the titles of Manager, Director, and Vice President. We get into how to best pitch the media, create content, and distribute across internal and external channels. You&#39;ll hear from the individuals driving brand and employee engagement at the hottest startups and the world&#39;s biggest companies.The Drip: Caffeinate Your Campaigns.